tl;dr —With log-based analytics alone, we can’t see users that want to start a task but cannot find it. This leads us to overcount success…
Analytics are leaving out user intent: UX benchmarking can help
Related posts
April 30, 2023
tl;dr —With log-based analytics alone, we can’t see users that want to start a task but cannot find it. This leads us to overcount success…