ShoeWizard is a prototype meant to make online shopping for athletic shoes easier. Our main goal throughout this project was to ensure the… Continue reading on Medium »
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The Importance of Usability in UX Design
UX design is all about creating user experiences that are enjoyable, efficient, and effective. One of the key components of this is… Continue reading on Medium »
Optimizing Closet Space with the Space-Saving Hanger: A UX Design Case Study
The Design Thinking project Continue reading on Medium »
Environmental Friendly and Sustainability Implementations to Hotwire Traveling — UX Case Study
Introduction Continue reading on Medium »
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It Starts with a Conversation: A Guide to Interviewing UX Candidates
I believe that if asked, most people would say that they are good at conducting interviews. However, even the most experienced interviewers can get caught up…
Make Defaults More Effective by Harnessing These 3 Factors
It’s no secret that, when it comes to Choice Architecture, defaults can be a powerful tool. Many research studies have documented that users are more likely to accept an option…
Remote User Interviewing Basics
One of the most popular methods in UX research, a user interview is a technique designed to get qualitative information directly from users. This is a one-on-one session where a…