In the UX (user experience) design process, focus groups are a research method to gather qualitative feedback about a product, service, or… Continue reading on Medium »

Many people I know have tried unsuccessfully to grow house plants and are baffled as to why their plants did not survive. Unfortunately, I… Continue reading on Medium »

Total car and bike service up and drop at your location is a convenient and efficient way to keep your vehicles in top condition without… Continue reading on Medium »

Have you ever loitered on terrace. Did you bask in the little bit of nature available to you in an otherwise crowded apartment building? Continue reading on Medium »

An over-reliance on out-of-the-box templates & examples has weakened personas as a user research tool. Changing the way we think about and… Continue reading on IBM Design »

Usability and Conversion Rate Optimisation (CRO) are two important concepts in digital design and marketing that are often confused or… Continue reading on Medium »

User-centered design is the process of creating products with the user at the center of the design process, and it’s a crucial part of… Continue reading on Medium »

I have always wondered if there was a job out there for me that could encompass most, if not all of the various interest I have. Continue reading on Medium…