User-centered design is a design approach that prioritizes the needs and goals of the end-user, putting them at the center of the design… Continue reading on Medium »
UX Research
Designing a better bedroom experience: Case study
A Design Thinking case study- Understanding users’ problems about the bedroom area in order to design a better bedroom experience for them. Continue reading on Medium »
Case Study: Meditation App
This case study is my personal project which I did over a duration of 20 days. Continue reading on Medium »
Create The Perfect Persona From User Research Results
Once we collect all the information necesary new problems emerge. Now we have to reduce and process the information in order to create a… Continue reading on Medium »
UX case study reversed: Reframe the problem statement with an actual example from Starbucks
The lessons I learned from Starbucks not only as a barista but also as a student of UX design. Continue reading on Medium »
When should I make research?
UX Designers are naturally curious beings. We are always tempted to apply research in our projects and activities. Is it always necessary? Continue reading on SiDi Design »
The Importance of User Research in UX Design
A few months ago, my team and I were assigned to do a sprint for one of our products, with a task of finding some quick wins that we could……
UX case study reversed: Reframe the problem statement with an actual example from Starbucks
The lessons I learned from Starbucks not only as a barista, but also as a student of UX design. Continue reading on Medium »
UX Research
Enhance Your Organization’s UX Research Results
Due to the accelerated rate of digital transformation and disruption in organizations, the demand for UX researchers is high, especially… Continue reading on Medium »