Eye tracking gives you a lot of answers, but even more questions. That’s why you must have a goal not to get stuck in the research’s maze. Continue reading on…
UX Research
The role of user journeys in UX design
User experience (UX) design is a critical aspect of creating successful digital products. It involves understanding and addressing the… Continue reading on Medium »
My Conscious — Using Telemedicine to Bring Patients and Psychologists Together
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Competitive audit in UX research
So why competitive audit is so important in UX design? Continue reading on Medium »
UX Research
An attempt to increase the Average Order Value and retention by introducing a loyalty program into…
I did an exploratory UX project under the mentorship of UX Anudeep for building an engaging experience for Big Basket all under 48 hours. Continue reading…
“Design Thinking: The Key to Unlocking User Satisfaction in UX Design”
Our team was working on a project for a client in the e-commerce industry. The client wanted to improve their mobile app’s user experience, Continue reading on Bootcamp »
A tryst with design
I love delving deep into a project and immersing myself in its intricacies to create something spectacular. I have been blessed to have… Continue reading on Medium »
Why is a Case study essential in user experience design?
User experience design is all about creating products and services that are intuitive, efficient, and enjoyable for users. One of the best… Continue reading on Medium »
6 Things watching ‘Macho Man’ Randy Savage taught me about UX
UX is complex, and as many UX professionals mention, it’s like herding cats. Here I explain what I’ve learnt from wrestlers that is… Continue reading on Medium »
UX Research
Quantitative UX Research
Quantitative methods in UX research usually involve collecting and analyzing numerical data, such as user behavior and performance metrics… Continue reading on Medium »